Tuesday, May 4, 2010

All Access DVD

Hey all,

I just caught wind the of that Petzl has teamed up with Access Fund to produce the All Access DVD, the proceeds of which benefit the AF 100%. I was happy to see that Chuck Fryberger donated my segment from PURE to the cause, as I have long been a supporter and member of the AF. Check out the press release below for full details.

Thanks!

KJ


Petzl Announces Release of All Access DVD
Filmmakers Rally to Support Conservation and Climbing; All Proceeds Dedicated to Keeping Climbing Areas Open

CLEARFIELD, Utah (April 22nd, 2010) – Petzl, a leader in technical climbing gear and hands-free lighting, today announced the release of All Access, a compilation of climbing films from the industry’s top adventure filmmakers. All Access features ten original climbing films, with 100% of proceeds to benefit the Access Fund (www.accessfund.org) and its efforts toward keeping climbing areas open.

Last summer, several leading climbing manufacturers united to support the Access Fund Land Conservation Campaign, or AFLCC (www.accessfund.org/aflcc), the first-ever multi-million-dollar revolving loan program that provides local climbing organizations (LCOs) and other agencies with the funds and expertise needed to act quickly to save threatened climbing areas. Petzl was among the first to step up and contribute, taking a step further in committing to long-term investment in and support of the AFLCC.

To support the AFLCC, Petzl’s John Evans, an Access Fund Board member, decided to get creative, involving the climbing community at large and reaching beyond the trade for awareness and support. Evans solicited climbing filmmakers to contribute short, inspiring climbing films for the All Access compilation DVD.

“It was incredible how willing and motivated everyone was to commit to this project,” said Evans. “It is truly a community effort, and one with real impact -- an effort by climbers, for climbers, to keep climbing access a reality for everyone.”

Petzl committed to covering the production costs for each DVD, and the filmmakers agreed to donate their work for the effort, making the project viable.

All Access features the following films from a talented roster of climbing filmmakers:

Catching Reality – Emil Sergel

    Hey Presto – Paul Diffley, Hot Aches Productions

    Infinity Lane – TLC Productions

    Medeoz – Guillaume Broust

    PURE: Sonoma County with Kevin Jorgeson – Chuck Fryberger

    Steph Davis – Sender Films

    Steve McClure, Hubble – Ben Pritchard

    Weeks Before Winter, featuring Chris Sharma – Mike Call


Plus a bonus film, Blind and Naked, by Cedar Wright, and an Access Fund message from Big Up Productions’ Josh Lowell.

“Access is an important issue that all climbers have in common,” said Chuck Fryberger, an All Access contributor. “This project was a great call to action for climbers and climbing filmmakers alike.”


A trailer of All Access can be viewed at
http://vimeo.com/11468012

and the All Access DVD can be purchased through the Access Fund Store (www.accessfund.org/store) on Mountain Gear online (www.mgear.com), and at climbing festivals and events including the Banff Film Festival and the New River Rendezvous. Purchasing the DVD at a participating event will reward the buyer with instant gratification in the form of a free copy ofClimbing magazine.

About The Access Fund
Since 1991, the Access Fund is the national advocacy organization that keeps climbing areas open and conserves the climbing environment. The Access Fund supports and represents over 2.3 million climbers nationwide in all forms of climbing: rock climbing, ice climbing, mountaineering, and bouldering. Five core programs support the mission on national and local levels: climbing management policy, stewardship and conservation, local support and mobilization, land acquisition and protection, and education. For more information visit www.accessfund.org.



About Petzl
For over 50 years, Petzl has been developing innovative tools and techniques used by those entering the vertical world. Today, the Petzl brand is closely associated with adventure, exploration, rescue, and many notable exploits in the worlds of rock climbing and alpinism. Petzl climbing hardware and headlamps can be found in outdoor specialty shops and premium sporting goods retailers around the world. For more information, log on to
www.petzl.com.